The Alfa Romeo Giulia Coupé right away

The Alfa Romeo Giulia Coupé right away 1Without further suspense, the Alfa Romeo Giulia won the right to take the first step of the podium thanks to the vote of the general public (148,000 voters). The Italian brand is not on its first try, since since 2000, it has won this award 3 times.

On the other hand, in order to offer a coherent offer to the North American market, Alfa-Romeo could launch an unstoppable version of its Giulia in the longer term. The next three years would see the birth of an Alfa Giulia “Spider”. An appellation galvaudée to the extent that the Clover does not take the risk of presenting a strict two-seat cabriolet when its competitors offer four, around a canvas top.

With three different spots for a total of two minutes and thirty seconds and a small sponsorship on the Fox show, the operation cost Alfa Romeo more than 20 million dollars for only a few minutes of presence. Hopefully this will not be in vain for Alfa Romeo and the return to the US will be sustainable.

Less subtle and less funny is Buick’s humor. Tired of conveying an obsolete image, the semi-luxury division of General Motors takes to the word the unbelievers who refuse to believe that a car as beautiful and modern as the convertible Cascada (born Opel in Germany) can be a Buick.

The Alfa Romeo Giulia Coupé right away

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